For this assignment, you will create a typographic poster. This kind of poster focuses on the art of arranging, designing, and modifying type. When a poster focuses only on typography as its main element, students must carefully craft their design to make sure that the type is both legible and artistic at the same time. The project will be submitted considering the presentation standards given by the instructor.

For this assignment, you will create a brand identity for a fictitious brand using your own name or an existing one. We will study a business case around the brand identity using the tools available in Illustrator. Your brand identity must reflect your own personality considering shape, type, and color.
The first step in creating your brand is to brainstorm any ideas you have and consequently start making some sketches. These sketches will be part of your research, so please make sure you develop them in a clear way. After sketching, you will identify which shape and font (type) you will choose for your logo. Please make sure you will search for a font for your logo and font to identify your brand. Once you have these elements, you will start developing your brand by Identifying LOGO and MARK in Illustrator. Once your logo is conceived, a Style Guide of your brand should be developed to convey its personality like market-ing materials, packaging, store concept, and more. The project will be submitted considering the presentation standards given by the instructor.

Behance is one of the many tools that Adobe has to help creators stand out. It’s somewhat like LinkedIn, in the sense that you can use it to showcase your professional work and connect with others.
This platform it’s published millions of projects since its launch in 2006, and it remains the go-to place to showcase your work.
Behance’s offerings are pretty diverse, and knowing what you can use the service for before signing up will help you get the most out of it.

For this assignment, you will create various presentations for each project you have done in Photoshop, InDesign, and Illustrator.

To create a Project:

1. Login to your Behance profile
2. Click the Share Your Work button on the top of the Behance page and select Project
3. Begin adding content. When you’re done uploading your work, click Continue
4. Upload/Select a Cover Image, enter a Project Title, select a Creative Field, and add Project Tags
5. Click Save to save the project as a Draft or click Publish to publish your project live

Click here to learn how to create a Behance portfolio